THE MATIMALS STORY
Karin Davis, her daughter and her son-in-law are the inventors and owners of Matimals.
The idea of an infant/child drying mat came about when Karin was watching her daughter struggle to dry her infant son after a bath.
The method she used was to sit on the edge of the bathtub with a towel draped over her legs. She would then lift her son out of the bathtub and set him in her lap and try to dry a very wet and wiggly baby. The outcome was like watching a juggling act and the outcome was a very wet parent and somewhat dry baby boy.
Karin searched the internet trying to find a product that would keep everyone in the process of drying a baby safer, but to no avail. After realizing that nothing on the market existed like it, she came up with the idea of an infant drying mat.